We are very excited to be the platform for THEA, your new favorite video network. THEA is rooted in Atlanta but made for the world. We have partnered with ChooseATL to create this next-gen MCN for Atlanta creators. THEA (The A – Atlanta personified) was announced this month during Metro Atlanta Chamber’s annual meeting, which was held at the new Mercedes Benz Stadium, home of the Falcons and Atlanta United. It was incredible as THEA was announced with major fanfare.
THEA isn’t your typical video network. It’s a place where you can journey through engaging, inspiring work from real-life creators — whether that be documentaries or mini-series or music videos. It’s a platform, but it’s also a community for creative talent. For us, THEA is another Endavo Digital Network proving the value of our multichannel network platform for OTT distribution.
During IBC this weekend in Amsterdam, Endavo is debuting it’s new OTT multichannel network (MCN) and FOOTPRINT NETWORK being delivered over Ericsson’s Unified Delivery Network (UDN). Endavo is a charter member of Ericsson’s UDN Advisory Board, which is designed to facilitate the collaboration of global OTT content providers and service providers to create turnkey, value-added services running on the network.
Our CEO, Paul D Hamm, will be see speaking on Saturday morning, during Ericsson’s UDN Partnership Forum being held at the W Amsterdam. Ericsson also wrote a case study about Endavo for IBC (download below). IBC is one of the largest TV and content distribution conferences in the world, held annually in Amsterdam. Running since 1967, the IBC Show is “by the industry, for the industry” and is a crucial event in the calendar of broadcast and media professionals worldwide, providing an invaluable annual meeting-point for the industry.
We’re excited to announce the release of our new responsive video website framework, as well as mobile OTT apps for iOS and Android smartphones and tablets. Our new UI/UX frameworks are specifically designed to deliver our multi-channel networks (MCN), such as FOOTPRINT, as well as branded OTT apps for our channel partners. We’re now fully-equipped to launch channels on our networks and even partner apps, within just days, and deliver an amazing OTT video experience at a fraction of the cost and time to market as our competitors. The landscape for distributing premium OTT video content is changing rapidly and we’re in a position to stay very flexible to maneuver with changing viewer trends and new distribution outlets as the market evolves around us.
We encourage professional and pro-am content creators to submit sample content through FOOTPRINT UPLOAD or reach out to us directly if you’re ready to launch your own branded OTT video service across all the main OTT platforms. In addition to our website and mobile app frameworks, we deliver Roku channels and we’re very close to releasing our Amazon Fire TV and Apple TV app frameworks.
To see our website framework, visit FOOTPRINT online.
Join us on June 8 at Times Square in NYC for the 2017 OTT Executive Summit, where we will be showcasing the all new Endavo Digital Network and FOOTPRINT relaunch! Our CEO, Paul D Hamm, will be speaking on an afternoon panel about the Future of Content Distribution and Monetization.
Stay tuned as Endavo completes its transformation to Endavo Digital Network. We are reinventing OTT distribution, syndication and monetization of premium digital content. Contact us to learn more while we’re behind the scenes getting ready to roll this out!
ATLANTA (September 30, 2016) – The Technology Association of Georgia (TAG), one of the nation’s largest state trade organizations dedicated to technology and innovation, recently recognized Paul Hamm, Endavo CEO, as a Digital Media & Entertainment Technology “Game Changer” in the latest issue of Hub Magazine.
The Peach State dominates in the Media and Entertainment tech industry. TV networks, film studios, digital gaming and more created $6 billion in economic impact in Georgia in 2015 and the state is the 3rd most profitable in the nation when it comes to entertainment, behind California and New York, respectively. The Media and Entertainment issue of Hub Magazine focuses on the tech side of this vibrant industry in Georgia.
The DM&E Technology Game Changers are selected by TAG and include 2016 innovators who are changing the game in Broadcast, Digital Gaming and Film Technology in Georgia. In addition to Paul, other broadcast Game Changers for 2016 are Ben Lawrence, VP IT Operations for Bounce TV, and Bob Hesskamp, SVP Global Broadcast Technology for Turner.
Through Paul’s vision and leadership, the Endavo OTT platform represents a cost-effective solution and fast path for content creators, broadcasters and even pay TV providers to take their premium content “over the top”. HUB Magazine cites Endavo’s launch of Footprint.tv in New York and Atlanta to be a game changing initiative. Footprint.tv is a new multichannel network (MCN) that empowers local independent content creators to find OTT distribution and monetization.
We are proud to announce that Endavo won “Best of Show” during the 2016 OTT Exec Summit that was held in New York City in June. Our CEO, Paul Hamm, also joined a distinguished panel to speak of OTT industry executives to speak on the subject of live event streaming, entitled, “It’s Live! Sports, News, Music, and Other Real-Time Content; What and How to Deliver Live Streaming that Consumers Want and Makes Money.” During the session, Mr. Hamm referenced the company’s experience in handling live event streaming and archival services (catch-up TV, VOD recording/preparation), including its recent work with live OTT sports, such as rugby, and linear TV channels streamed online.
This year’s OTT Exec Summit reported 208 total attendees. Registrations included Google/Android, Roku, Sky, BBC, Starz, SingTel, Verizon, NatureVision TV, Spincast TV, Scripps, Hearst, PBS, NPR, Revolt TV, Pure Flix, Whistle Sports, TV4, QVC, HSN, TEGNA, Ethnic TV, NAB, Television Academy, PublicVine, Zype, Huawei, Pioneer, LG, Epix, NBCU, FreemantleMedia, Multichannel News, DIRECTV, SuperVillain Studios, IBM Video, WWE, Qello, Producers Guild, Level 3, Orange, CBS, WWE, HGTV, Showtime, YuppTV, fuboTV, OwnZones, Limelight, OTTo Media, One World Sports, FootPrint.TV, SNL Kagan, VideoNuze, Fierce Online Video, Outdoor Channel, Magid, NeuLion, Turner Broadcasting, Yahoo, Newsy, EverSport, NatGeo, Sling TV, A&E, EPIX, Granite Broadcasting, Time Warner, and many others.
Endavo also showcased its multiscreen OTT Video Services Platform and Multichannel Network (MCN) Platform during the summit and participated in the show’s Product Speedcase, giving Mr Hamm the rare opportunity to directly demonstrate our platform to participating attendees in small groups. We also leveraged the event to showcase our own new MCN platform for local, independent content creators, FOOTPRINT.tv, which is launching this year starting in New York and Atlanta.
“Endavo won the Best of Show trophy because they were able to demonstrate a superior solution backed by their depth of experience. It’s an impressive accomplishment since votes are cast entirely by our audience of senior executives representing the ‘who’s who’ of the OTT industry,” said Brian Mahony, CEO of Trender Research and Founder of OTT Executive Summit & Magazine.
We can’t wait to participate in this excellent event again next year! We’re down with OTT!
We are celebrating National Streaming Day, along with our pals at Roku!
In celebration, Roku released findings from a recent online survey on the streaming habits of American consumers. According to the survey results, consumer behavior is changing in order to accommodate streaming “FOMO,” or “fear of missing out.” In some cases, streaming entertainment held higher value than some established personal daily habits or social interactions.
The survey, by MACRO, Inc. was conducted from April 27 to May 1 on behalf of Roku. The survey was conducted online among a cross section of 2824 adults ages 18 and older in the United States, United Kingdom, Canada and Mexico. The survey participants were Roku and other device users who streamed content in the past 30 days. The survey found:
Streaming FOMO prevalent amongst young adults
Adults between the ages of 18-34 are most likely to experience streaming FOMO.
In the U.S., 28% of adults between the ages of 18-34 admitted to fibbing about watching a movie, TV show or sporting event in order to feel included as part of a group or conversation
59% of adults between the ages of 18-34 have said they were doing another activity when they were actually streaming
40% of adults between the ages of 18-34 also admitted to canceling or not showing up for other plans in order to stream content
Streaming FOMO vs. Daily Habits
Streaming FOMO also has an affect on daily habits, with many willing to sacrifice parts of their daily routine for a week rather than give up streaming television shows and/or movies on their TVs.
50% of Americans would give up caffeine in order to stream
21% of Americans place more value on streaming to their television than brushing their teeth
Our CEO, Paul Hamm, was interviewed on Atlanta Tech Edge, which aired on Sunday (3/20) on Atlanta station 11Alive (NBC). During the interview, Paul discusses OTT, Multichannel Networks (MCN) and User-Generated Content (UGC), along with providing some general OTT market insight. The interview was also published online, along with extended Q&A conducted with the show’s producer – Click here for the entire post.